December 6-8, 2026 • Tampa, FL • Marriott Westshore Tampa

Learn from the photographers who are building the businesses you want.

Three days of practical education, honest conversations, and meaningful connections for volume photographers. No product demos — just real studio owners sharing what's working today.

Introduction

The Event

PhotoDay Creates brings together the brightest minds in volume photography for three days of practical education, honest conversations, and meaningful connections. Whether you photograph sports, dance, schools, or preschools—or you're just exploring volume photography—you'll leave with proven strategies you can put to work immediately.

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This isn't three days of product demos. It's real studio owners sharing what's working today, what isn't, and the lessons they wish they'd known sooner.

What you'll get

Sessions you'll actually use

Our agenda is packed with actionable presentations, candid panel discussions, and hands-on workshops covering every stage of growing a successful photography business.

You'll learn how to:

Build a profitable volume photography business—even if you're just getting started

Scale your studio without sacrificing quality

Improve communication with schools, leagues, and parents

Increase efficiency with better systems and workflows

Create products and pricing that actually sell

Avoid the costly mistakes experienced photographers have already made

Agenda

A look at the agenda

2:00 PM

Welcome Reception

4:00 PM

Opening Keynote
Product Roadmap with Wayne

8:00 AM

Breakfast

9:00 AM — 12:00 PM

Breakout Sessions

12:00 PM — 1:00 PM

Lunch

1:00 PM — 5:00 PM

Breakout Sessions

8:00 AM

Breakfast

8:30 AM — 12:00 PM

Breakout Sessions

12:00 PM — 1:30 PM

Lunch

1:30 PM — 4:15 PM

Breakout Sessions
PhotoDay Office Hours

4:15 PM — 6:00 PM

Break

6:00 PM

Taco Cruise: Buses Depart for Dock

6:30 PM — 7:00 PM

Taco Cruise: Boarding

7:00 PM — 9:30 PM

Taco Cruise: Dinner Cruise

9:30 PM

Taco Cruise: Buses Return to Hotel

Choose from dedicated tracks for Sports & Dance and Preschool & School, plus general sessions designed to help every photographer grow.

Learn

Learn from Industry Leaders

Hear directly from some of the most respected names in volume photography—successful studio owners, educators, and PhotoDay experts who've built thriving businesses in markets of every size.

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Expect keynotes, lightning talks, interactive panels, and workshops where you can ask questions and get real answers.

Smiling man with short hair and beard wearing a light blue button-up shirt in front of a blurred green background.

G. Wayne Thompson, II

VP of Product, PhotoDay

Smiling woman with blonde hair wearing a sheer floral top, layered necklaces, and white pants.

Amy Minshull

AMP Studios

Smiling middle-aged man with short hair wearing a black shirt with a logo on dark textured background.

Angelo McComis

AMAC Photo

Close-up portrait of a man with brown hair wearing a blue collared shirt against a beige background.

Dave Stock

TeamDSP

Smiling woman with long wavy brown hair wearing a blue sleeveless top against a blue background.

Emily Davis

Click Studios

Woman with short light brown hair wearing a black jacket and red top, smiling softly.

Gretchen Willis

Gretchen Willis Photography

Man wearing a black cap and glasses holding a Nikon camera up to his eye.

Jerry Hughes

Jerry Hughes Photography

Smiling blonde woman wearing striped shirt and gold earrings stands outdoors near green foliage and purple flowers.

Kathleen Gregory

KG Studios Photography

Smiling woman with glasses wearing a gray graphic tee and denim jacket against a green backdrop.

Lauryn Moore

Snap Studios & Snap Happy Preschool Photography

Smiling man with short hair and beard wearing a white shirt against a dark background.

Mario Muñoz

Muñoz Photography

Smiling woman with long wavy gray hair and large hoop earrings wearing a white top.

Melody MacDonald

OdyMac Photo

Older man with light skin wearing a black fedora, red and brown scarf, and smiling gently.

Neal Freed

Freed Photography

Smiling bald man with a gray goatee wearing a black jacket with a logo on the chest against a gray backdrop.

Rocky Thompson

SplitRock Photography

Smiling woman with blond hair in a green floral dress holding a camera on her shoulder against a blue background.

Tammie Dixon

DCI ProPhoto by Dixon Creative Images

Man and woman wearing matching blue Alexander Martin jerseys on dark blue background.

Tori & Richard Harris

Alexander Martin Imagery

Smiling woman with shoulder-length light hair wearing earrings and a light-colored top against a dark background.

Stephanie Hayes

Executive Director of School Photographers of America

Workshops

Practice, don't just watch

Some lessons are better experienced than watched.

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Our hands-on workshops let you practice new techniques, sharpen your workflow, and learn directly from industry experts in small-group settings built for participation—not just observation.

Talk

Your Voice, Our Industry: A Lunch & Learn with SPOA

Stephanie Hayes

Stephanie Hayes

School

Sports

Preschool

Dance

Office Hours

PhotoDay Office Hours

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Sports

Dance

Preschool

School

Talk

Small Team, Massive Scale: Serving 5,000-Student Districts

Amy Minshull

AMP Studios

Preschool

School

Talk

The Volume Photography System Lifecycle

Angelo McComis

AMAC Photo

Sports

Dance

Talk

A New Playbook for School Sports Picture Day

Dave Stock

TeamDSP

Sports

School

Talk

How I Built a Six Figure Business with Limited Time

Kathleen Gregory

KG Studios Photography

Preschool

School

Talk

LVL UP Your Profits

Mario Muñoz

Muñoz Photography

School

Talk

Small Town, Big Opportunities

Rocky Thompson

SplitRock Photography

Sports

Talk

The Click Studios Standard: How We Deliver the Same Photo Day Experience Every Time—No Matter Who Is Shooting

Emily Davis

Click Studios

Sports

Dance

Preschool

School

Talk

You Don't Need More Hours, You Need Better Systems

Tammie Dixon

DCI ProPhoto by Dixon Creative Imagery

Sports

Dance

Preschool

School

Talk

Say This, Not That: Communicate Clearly, Reduce Back-and-Forth, and Get the Information You Actually Need

Melody MacDonald

OdyMac Photo

Sports

Dance

Preschool

School

Lightning Talk

How to Say "No" Without Making Enemies

Gretchen Willis

Gretchen Willis Photography

Sports

Dance

Preschool

School

Panel

The Biggest Mistakes that Cost Me Money

Melody MacDonald

OdyMac Photo

Amy Minshull

AMP Studios

Angelo McComis

AMAC Photo

Neal Freed

Freed Photography

Sports

Dance

Preschool

School

Panel

Pricing, Packages, and What Actually Sells

Gretchen Willis

Gretchen Willis Photography

Rocky Thompson

SplitRock Photography

Lauryn Moore

Snap Studios & Snap Happy Preschool Photography

Tori & Richard Harris

Alexander Martin Imagery

Sports

Dance

Preschool

School

Panel

What I'd Do Different if I Had to Start Over Today

Tammie Dixon

DCI ProPhoto by Dixon Creative Imagery

Dave Stock

TeamDSP

Emily Davis

Click Studios

Kathleen Gregory

KG Studios Photography

Sports

Dance

Preschool

School

Workshop

THE $100K Weekend: A Hands-On Workshop

Jerry Hughes

Jerry Hughes Photography

Sports

Dance

Workshop

Capture the Chaos: A Live Preschool Photography Workshop

Lauryn Moore

Snap Studios & Snap Happy Preschool Photography

Preschool

Workshop

Increase Your Efficiency and Upgrade the Quality of Your Photos!

Tori & Richard Harris

Alexander Martin Imagery

Sports

Dance

Workshop

Learn the Freed Seven Step Plan to Uncommon Success in School Photography

Neal Freed

Freed Photography

Preschool

School

Keynote

Opening Keynote + Product Roadmap

G. Wayne Thompson, II

VP of Product, PhotoDay

Sports

Dance

Preschool

School

Direct access to the PhotoDay team

Have questions? Ideas? Feedback?

Throughout the conference you'll have direct access to the PhotoDay team during Office Hours, hosted meals, and networking events. Whether you want help optimizing your workflow or want to influence what's next, you'll have plenty of chances to connect.

Two women in purple PhotoDay shirts, one speaking into a microphone, the other standing with a laptop.

Networking that doesn't feel like networking

Some of the best conversations happen between sessions.

Join fellow photographers for our Welcome Reception, hosted dinners with the PhotoDay team, and our unforgettable Closing Party. You'll leave with new friends, new ideas, and a network of photographers who understand the challenges—and the opportunities—of growing a volume photography business.

Man in black hat smiling and interacting with another person holding a smartphone with keyboard on screen.

The Closing Party

We're celebrating on the water.

When the sessions wrap, the real fun begins. Join us aboard the Starship Yacht for the PhotoDay Creates Closing Party — a night of great food, better company, and the kind of conversations that only happen after a few days in the same room.

Toast a few new wins, swap stories with photographers who get it, and close out the conference the way it should be: together, on the water, with the people who make this community what it is.

Your ticket's in. All you have to do is show up.

White cruise boat on water with Tampa Convention Center and city skyline at sunset in the background.

The Details

When

December 6-8, 2026

Where

Marriott Tampa Westshore

1001 N Westshore Blvd • Tampa, Florida 33607

Stay

Marriott Tampa Westshore

191.00 USD per night

Last Day to Book: Monday, November 16, 2026

Click here to book your group rate

  • Arrival Time: By 2pm on December 6th
  • Depart: On December 9th
  • Airport: Tampa International (TPA)
  • Free Airport Shuttle: Call (813) 287-2555 when you get to baggage claim and ask to be picked up. The hotel will send the shuttle for you.
Marriott hotel building at dusk with lit windows, palm trees, entrance driveway, and landscaping.

Who should attend?

PhotoDay Creates is for photographers who want to grow.

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Whether you're photographing your first league, expanding into schools, managing a multi-photographer studio, or looking for better systems to scale, you'll find practical education, valuable connections, and ideas you can implement the moment you get home.

Your next season starts here.

Seats are limited and the room fills fast. Join the photographers building businesses that work as hard as they do.